Startup Community Poznań Meetup #47: SCP Founder Stories + How to sell real value (EN)
Date: 15.04.2026, 17:30
Place: eNStudios, Głogowska 216, Poznań
Agenda:
17:30
Registration
We start with participant registration.
17:45
Community introduction
Time to get to know each other before the presentations.
18:30
Fireside Chat: SCP Founder Stories
A conversation about the real path of founders: building a company in a bootstrap model, developing services and products, working with large organizations and innovative startups, and creating a community in a pro bono model. It will be a story about decisions, perseverance, pivots, and lessons that only come with time — when you are building not just a business, but also an environment of people who want to grow together. At the end — a surprise: a case study of SCP’s new branding, created in collaboration with the University of the Arts in Poznań.
19:15
Live Hot Seat: how to sell real value
2–3 short live coaching sessions based on real founder offers. At the core will be one key question: what transformation are you really selling? Participants will see how to analyze the value proposition, identify customer blockers, choose the right proof points, and better understand the customer journey toward the desired outcome. An additional element will be a “value perception audit” checklist, designed to be useful even after the event.
19:45
Networking
Time for conversations and networking. Let's get to know each other!
This SCP meetup brings together two perspectives into one cohesive experience: an inspiring conversation about the founder journey and a hands-on exploration of how to build and communicate value to customers. In the first part, Przemek Siódmiak (313C) and Leon van der Laan (Remode) will share their early steps in entrepreneurship, the growth of their companies, and the origins of Startup Community Poznań — a community now entering a new stage of development. In the second part, participants will see how these experiences translate into business practice. Leon will lead a live hot seat coaching session for 2–3 founders, demonstrating how to sell transformation instead of just features, uncover real customer blockers, and build an offer whose value is truly recognized by the market. This is a new format within the “Garage” section — dynamic, direct, and based on real examples, with actionable insights that can be applied immediately. Przemek Siódmiak 👇🏻 Co-founder and Managing Partner at 313C | Psychometric Games, and Co-founder of Startup Community Poznań An Organizational Psychologist (UAM) and Manager (SGH) by education, with over 13 years of experience gained within the Volkswagen Group, where he was responsible for areas such as recruitment, employee development, project management, B2B sales, and dealer network expansion in Poland For the past 9 years, he has been developing 313C — a company specializing in the design and implementation of innovative, science-based Psychometric Simulation Games® and TalentProof® job performance research. 313C’s solutions are used by organizations in recruitment, employee development, and talent management processes. Leon Van Der Laan 👇🏻 Founder and consultant supporting eCommerce founders in building effective, structured, and self-managing organizations, as well as a Co-founder of Startup Community Poznań. He spent 20 years at H&M, including 5 years in Poznań, leading teams in large-scale eCommerce operations and building extensive experience in leadership, operations, and organizational scaling. Today, he helps founders build greater clarity, stronger delegation, accountability, and execution rhythms. During the SCP event, he will also share a practical perspective on value perception — communicating the value of an offer through transformation rather than just features or functions.